I’m an Introvert. Here’s How I Monetize My Content

Don't try to become an influencer or you'll burn out

Quick note: I’m writing these articles daily and streaming my writing session live on YouTube. Feel free to join at 7 PM PST (daily) or catch the replay on this link

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I hope we never meet in person.

Not because I don’t like you. But because I suck at small talk and probably wouldn’t say a word.

Online? Different story.

I’ve built a content business without the following:

• fake energy,

• forced smiles,

• or talking to weird strangers.

The internet feels like a shouting contest.

But you don’t have to yell to win.

As an introvert, I’ve found a quieter way.

I’ve built a profitable content business working quietly in the mornings.

Here's how:

Throw your DSLR out of the window

When I started growing my audience in 2020, I thought that the best way was to start a YouTube channel.

For weeks, I forced myself to bring all this energy to the table and pretend to be that bubbly person I’m just not.

I hated every second of it.

As an introvert, your energy is different.

The energy is about going deep, not over-performing in a video. You get your energy from silence.

That's why I like writing.

Writing doesn't require a lot of energy:

• You can edit.

• You can pause.

• You can walk away when your brain hits a wall and come back later with something better.

If you're an introvert, your best bet is to base your whole business around one thing: writing.

You'll hate every second of going viral

99% of creators believe they need to go viral.

I used to think that too.

But here's what I found after publishing 1,000s of pieces of content on the internet: Going viral doesn't mean building a profitable audience. Worse, viral content attracts the complete opposite of who you'd really want to attract.

Humans are attracted to like-minded people.

You'll attract an audience based on the image you project of yourself online. So trying to play the extrovert game (or someone who you aren't) will only attract the wrong tribe.

So stop trying to be someone you aren't.

Focus on writing to people like you. Quiet thinkers. Deep feelers.

The best type of clients are those who share your world vision and are like you.

Build deep connections with your readers

When you are an introvert, trying to dance on social media will burn you out.

Because if you feel anything like me, grabbing attention doesn’t come naturally to you. You’re also not a "trend" person and don't want to be on 24/7 chasing hashtags.

That's why the best way to build a deeper relationship is to use email.

Some people don't understand how I'm able to write and send daily emails. Meantime, they're posting 10 times a day on social media where an algorithm decides how many people are going to read your email.

Stupid.

Most people treat email like a newsletter. I treat it like a conversation.

When I started emailing daily, everything changed. My writing got sharper. Sales got easier. And best of all? My readers started replying like I was a real human, not some content bot.

But most people do it wrong.

They either only give value (free tips, free lessons, free everything)… Or they only sell (buy my stuff!)

Neither works. You’ve got to do both.

Start writing emails that provide value and sell.

Design for minimal human interaction (low/no calls)

Calls drain me.

If I have to get on a Zoom call, I need a nap afterward.

Some creators operate their business like a cold-call center to close "high ticket clients."

I don't.

I have a maximum of 4 30-minute calls a week. And only with clients or stove-hot leads.

I limit these because even though they allow me to break from that introversion – they drain me out.

You don’t have to hide in a cave. You just have to protect your battery.

For me, that means creating systems that reduce how often people need me to live.

• I write clear content

• I answer questions before they’re asked

• I sell through emails and pages, not pitches

That way, when I do get on a call, I show up clear-headed. I’m not drained.

I treat calls like espresso. One or two? Great. Too many? Heart palpitations and regret.

Design your business with no/low calls.

Monetize your knowledge with online courses

I love teaching.

That’s what led me to sell online courses 10 years ago.

I wanted leverage. I wanted to teach once, sell forever.

And I wanted to do it without pretending to be some hyped-up, always-available guru.

Courses let me do that.

I take what I know, package it, and make it useful to someone who’s a few steps behind me. I can record them whenever I want without having to double-check my calendar.

My clients can go through it at their own pace. No need to send a Google Calendar invite.

It doesn’t have to be complicated. One of my first courses was a screen-recorded PowerPoint presentation. Ugly? 100%.

But it worked.

Let these pages sell for ya

I hate convincing people.

If I have to talk someone into buying, I already know they’re not the right fit.

I’d rather write about something and let the person decide.

Sales pages do what I can’t always do in person:

• Stay calm

• Stay clear

• Say the same thing, every time

No forgetting key points. No explaining the offer 15 different ways. No hopping on yet another call just to “walk them through it.”

The page does the talking. I stay out of the way.

Early on, I avoided writing sales pages because I thought I wasn’t “good at copy.” I thought I needed to hire a copywriter, study persuasion for years, or sound like some shady internet marketer.

Turns out, I just needed to be clear and honest.

Here’s what it is. Here’s who it’s for. Here’s what it helps you do. That’s it.

And when your sales page works, it becomes your best employee. No sick days. No burnout. No awkward follow-ups.

Just a simple https link you can share with anyone on the internet.

Most creators hide behind content. But content alone doesn’t sell. The sales page closes the loop.

Let's finish here

You’re not too introverted to make money—you’re just too scared to start.

So quit pretending you need another course, another tactic, another excuse.

Pick your medium, package your value, and put it in front of people who need it.