I started substack to offer a paid podcast with people doing the things of interest ie travel the world or no screens for their kids. I know my strengths as a podcaster, writers and producer and I want to offer things for people who would benefit but it is for me first, a business. Thanks for writing this, it proves to me I’m on the right track!
Fair point - once I get my product up and running, I know selling it will actually be delightful, as providing value at a fair price is a great feeling. You talk about letting your subscribers know where to unsubscribe in the welcome sequence - like "you can unsubscribe for free any time on Substack"?
I started substack to offer a paid podcast with people doing the things of interest ie travel the world or no screens for their kids. I know my strengths as a podcaster, writers and producer and I want to offer things for people who would benefit but it is for me first, a business. Thanks for writing this, it proves to me I’m on the right track!
Thanks for this, Matt.
I was operating under some stupid misconceptions, bad advice, and date I say it? --Wishful thinking.
Everything you stated in this post is consistent with what I've been taught about copywriting.
I am in this as a business, after all. It's not a hobby.
And y'know, come to think of it... I've made money on all my hobbies, too!
Because I (usually) do things well, so people are willing to pay.
Yeah, I was starting my list from literally nothing, so I was thinking I just needed to get a "critical mass" before I started selling....
But you're right: set the expectations from the start!
Who cares if some unsubscribe?! Better to weed out the freeloaders.
You're exactly right: if I am solving problems for people, they'll be willing to pay.
Now I just need to brainstorm how I can differentiate my niche, so I can come up with enough context to publish regularly.
That's really all I need.
Thanks again for setting me straight! 👌
👍👍👍
Fair point - once I get my product up and running, I know selling it will actually be delightful, as providing value at a fair price is a great feeling. You talk about letting your subscribers know where to unsubscribe in the welcome sequence - like "you can unsubscribe for free any time on Substack"?